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Midletsoft Press Release....

0 replies · 2,895 views · Started 11 November 2004

Those of you following the progress of our Jellingspot Data Server, might be interested in our latest press release (see below):
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Press Release

The Czech Republic�s largest gaming centric retailer, JRC Gaming, gets Jellingspot enabled�

Midletsoft�s Jellingspot Data Server pilot program, code named �Project Novy Smichov,� continues to grow

Novy Smichov Shopping Center, Prague, Czech Republic � November 1st, 2004 - Midletsoft, the industry�s leading location based point server solutions provider, has expanded its �Project Novy Smichov� with the addition of JRC Gaming, the Czech Republic�s largest gaming centric retailer. Utilizing Midletsoft�s Jellingspot Data Server platform, JRC Gaming is now offering near by shoppers video game trailers on demand, graphic based advertisements and screenshots, text based announcements, catalog price guides, corporate information, job openings, and a whole lot more.

This is possible with Jellingspot Data Server, a Bluetooth wireless technology enabled point server that allows shoppers within a 100m area of a Jellingspot locations to freely access information about a store, its goods and services, and obtain both static and dynamic electronic based content directly to their mobile device -- all without any cost to them.

�Jellingspot Data Server is revolutionizing the way retail businesses interact with their potential client base,� said Frantisek Kolar, Midletsoft�s Chief Scientist and VP of President of Product Development. �By using rapidly growing Bluetooth wireless technology, we are able to provide an alternative � and highly sought out � method of communication that customers are not only happy to use, but are beginning to demand. We are leading the way to make this an everyday service in the retail industry.�

Midletsoft�s �Project Novy Smichov� is the live testing ground for Midletsoft�s Jellingspot Data Server, currently underway in Prague, Czech Republic. Users interested in accessing the multiple stores that are Jellingspot enabled can download the free client application for their device needed to access these powerful services from www.jellingspot.com (downloads section) or via WAP based premium SMS. The cost to shoppers wanting to access a Jellingspot location is absolutely free.

For more information about Project Novy Smichov and the Jellingspot Data Server platform, please visit the official Jellingspot Data Server website at: www.jellingspot.com

Project Novy Smichov: http://www.jellingspot.com/project-novy-smichov.htm

JRC Gaming Project Novy Smichov: http://www.jellingspot.com/jrc_gaming_deployment.htm

About Midletsoft � www.midletsoft.com
Midletsoft is a wireless application specialist, a leading player in the Point Server industry, and a seasoned veteran of wireless instant messaging solutions. Founded in late 2001, Midletsoft has been on the cutting edge of wireless technologies and continues to lead the way into the future with its Jellingspot Data Server, a point server with Bluetooth wireless technology powering the retail industry with emerging marketing and consumer oriented technologies.

About JRC Gaming � www.jrc.cz
JRC Gaming is the Czech Republic�s largest gaming centric retailer with more than 20 retail game shops around the nation (with an additional 4 located in the Slovak Republic). With more than 20,000 registered JRC Club members, more than 700 game titles, and supporting all major gaming platforms, JRC Gaming is the Czech Republic�s premium gaming retailer.


The Bluetooth word mark and logos are owned by the Bluetooth SIG, Inc. and any use of such marks by Midletsoft is under license. Other trademarks and trade names are those of Midletsoft Corporation or their respective owners.