For the first time, a mobile communications software product is awarded with the Silver iF design award for its innovative and intuitive design in the category of digital media....
Nokia has won the Silver award in the Communication / Digital Media
category at the annual iF Design Award Gala in conjunction with the
CeBIT trade show in Hanover, Germany. In its category, Nokia was the
only mobile communications company to receive recognition for the
design of a non-physical product.
"For Nokia, receiving the iF Design Award for a software product is a
recognition of good functionality design, and it highlights the
paramount importance of good software design when making intuitive
and compelling new consumer items like smartphones. The real test,
however, lies in the hands of consumers. Well over two million
customers have already chosen a Nokia Series 60 based mobile device,
and five companies have altogether selected Series 60 as their
smartphone platform," says Pertti Korhonen, Executive Vice President,
Mobile Software, Nokia.
Other innovative Nokia products also received recognition at the
annual design competition. The Nokia 8910 and the Nokia 3650 won the
Silver iF design award and the iF design award respectively in the
"Product Design" category.
The iF design competition, now in it's 50th year, is one of the most
prestigious design competitions in the world, attracting over 1,800
entries from 30 different countries every year. The iF award is a
guarantee for outstanding product quality, critically examined and
selected on the basis of a comprehensive catalogue of criteria by a
jury composed of top international designers. Out of the pool of
awards in each category, a select few receive an iF Gold or iF Silver
Award for exemplary design. In the category of Communication /
Digital Media, four companies received an iF Silver Award. An iF Gold
Award was not awarded this year in this category.
Founded in 1953 as an institution dedicated to the promotion of
exemplary design, iF Industrie Forum Design Hannover placed a great
deal of importance on building relations with enterprises and
designers from the very beginning. The all-new iF GmbH is a
state-of-the-art service company and a partner to the business
community. With its pool of know-how, broad experience in organizing
design-focused events, and its pivotal role as a "multiplier", iF
GmbH is virtually predestined to play the facilitator. For more
information, please visit: www.ifdesign.de
Nokia is the world leader in mobile communications. Backed by its
experience, innovation, user-friendliness and secure solutions, the
company has become the leading supplier of mobile phones and a
leading supplier of mobile, fixed broadband and IP networks. By
adding mobility to the Internet Nokia creates new opportunities for
companies and further enriches the daily lives of people. Nokia is a
broadly held company with listings on six major exchanges.
http://press.nokia.com/PR/200303/895590_5.html