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It's raining QWERTYs - market zeitgeist

21 replies · 5,077 views · Started 13 April 2010

In an editorial double header from Steve and Ewan we put today's C3, C6 and E5 announcements in their context. Steve explains how they fit into the rising trend of QWERTY-phillia and also set new pricing ground. Ewan argues that today's announcement makes a 'strong statement of how Nokia read the market for people communicating on the move' and how the messaging emphasis underlines the trend that 'you don't just buy the phone, you buy a solution'. Read on for the full editorials.

Read on in the full article.

Fair enough. Not really sure what points you're trying to make, though, other than "they're cheap" and "they've got keyboards", both of which are pretty obvious anyway.

Steve, let me know which one your wife wants. That way I will know my E51 upgrade path! C6 and or E5 would both work for me. Still loving the E51 and reduced cost for navigation.

Hope these phones will make it to the US.

Thanks for helping to make this decision easier. Bye-bye Nokia. Wallow in your own mediocrity.

Your products simply suck now.....

Another vote for figuring out the true E51 upgrade path! E52 it was not.

Well, it looks like Nokia has finally conceded that they are no longer in the lead and is really not making any effort to even play catch up to the new boys.

It seems that their entire line of new products is dictated by marketing strategies for global volume sales. I would call Nokia a smart business company but no longer a company that pushes the envelope of what is possible with hand held devices.

Main message: old and slow but CHEAP. No progress since 2008. QVGA in 2010? - they must be joking... and the joke is not very good 😊

I wouldn't call the E5 slow. The E71 was very quick. And this thing has three or four times the free RAM. Looks like a great device, and at way less than �200 I for one will be getting one on. It's not a cutting edge smartphone, but then it's not meant to be.

And I am not talking about Nokia here. Can the comments above be more myopic and stupid? Because Nokia decides to push functionality downstream that means they will not release cutting end hardware? They are mediocre because they can deliver the best set of functionality and services at the mentioned price points? Or is it because it doesnt live up to your personal expectation of what a good phone is? Even in that elitist nonsensical approach to interpreting this article, you should have realised that the N8 will be the new flagship, and that C 7, 8, 9 likely will have better specs. You are a shopper looking for a new Audi A8, that complains that when VW starts selling a 6k Rabbit/Golf they have lost it in the high end.

(my Captcha is "in comedies", how suitable)

JFH wrote:And I am not talking about Nokia here. Can the comments above be more myopic and stupid? Because Nokia decides to push functionality downstream that means they will not release cutting end hardware? They are mediocre because they can deliver the best set of functionality and services at the mentioned price points? Or is it because it doesnt live up to your personal expectation of what a good phone is? Even in that elitist nonsensical approach to interpreting this article, you should have realised that the N8 will be the new flagship, and that C 7, 8, 9 likely will have better specs. You are a shopper looking for a new Audi A8, that complains that when VW starts selling a 6k Rabbit/Golf they have lost it in the high end.

Old phones with old OS (soon obsolete) sold on the cheap is simply boring news for geeks/enthusiasts. It may be a great move form market perspective and possibly very interesting, but for financial analysts and Nokia stock owners.

Maybe you haven't noticed, but there is no N8, C7, 8 or 9. All you can get is the same Rabbit/Golf IV with 1.2 engine (= same slow processor in N97) for Audi A8 price.

I am now sick and tired of readers who pretend to be VERY clued up, but can't even tell the difference between price points and target audiences.

To take a dirt cheap Nokia, which is released into the low / lower-mid market segment, and declare that it is insufficient (and that you will now "leave" Nokia), is perhaps the least-informed comment a person can make...

IF YOU DON'T LIKE THE DEVICE, THEN IT MOST PROBIBLY WASNT AIMED AT YOU. So, leave you ultimatums for another day.

There IS a huge gap in the market for cheap QWERTYs. And it is not supposed to have the highest end specs (although, looking at these 3, I must admit Nokia is throwing in a lot of features for a VERY low price, notwithstanding the free navigation).

So, ANYONE who DECIDES to leave Nokia because they decided to target a specific lower end market too...well, be my guest. Nokia is a mass market phone producer. There will be many phones you hate, and dislike, but frankly, if you do, then you are not in that specific target market. There would, most probobly, be at least 1 phone that suits your needs. If not, then NO phone from ANY maker will ever satisfy you...

Unregistered wrote:So, ANYONE who DECIDES to leave Nokia because they decided to target a specific lower end market too...well, be my guest. Nokia is a mass market phone producer. There will be many phones you hate, and dislike, but frankly, if you do, then you are not in that specific target market. There would, most probobly, be at least 1 phone that suits your needs. If not, then NO phone from ANY maker will ever satisfy you...

The problem is at this point Nokia targets ONLY lower end market. Very good reason to leave for high end users.

Ian 2 wrote:Old phones with old OS (soon obsolete) sold on the cheap is simply boring news for geeks/enthusiasts. It may be a great move form market perspective and possibly very interesting, but for financial analysts and Nokia stock owners.

Maybe you haven't noticed, but there is no N8, C7, 8 or 9. All you can get is the same Rabbit/Golf IV with 1.2 engine (= same slow processor in N97) for Audi A8 price.

The phones are new, the OS will not be obsolete (again, check your frame of reference, just because its not in flagship devices doesnt mean S60 is obsolete. Heck even S40 get new hardware). Sold on the cheap, definitely. So cheap that its no A8 price by a long shot. And of course there arent any C7 8 9 N8 phones now. You will have to wait a bit longer. I really thought a geek like yourself would know these things 😊

OK, some of you don't get it - you've decided that this is what Nokia are doing and you don't like it. You state that you'll move on to something else.

Fine. Just go. It's your choice.

I suspect most of us understand exactly what these are - mid range smartphones to bring increased functionality to the vast majority of phone buyers who want something inexpensive. It really isn't that hard to understand so I'm surprised some of you are in here topic after topic spouting the same old nonsense. If you really don't like it then go away, close the door behind you and don't call again.

In the meantime I'll use my X6 - which I like - and upgrade when - not if - Nokia release a new premium handset to replace the N97. I believe the N8 has been very heavily tipped to be this phone.

I think this might be a huge move against RIM/Blackberry. I know a few people who would like a blackberry, until they realize that they need a special blackberry option with monthly payment to fully use it. Or they just want one because for many people qwerty = blackberry, until they notice that blackberrys (blackberries?) aren't so cheap. In both cases Nokia offers more that interesting alternatives in all price ranges for all target groups, from the cheap (but still good) C3 to the E72, even if you want a touchscreen, depending on your limit you can choose from the C6, N97 mini, N97 (and also the N900). Now tell the people that they get free (offline) turn-by-turn navigation for life, and I tell you many people will look twice at these Nokia phones.

btw: I hope Nokia produces C4 someday, I'll get one, just for the name 😃

Thanks for the proper and informative articles about the new upcoming symbian devices . They look like rock solid bicycles , never ment to be A-pple-8 . C6 could be interesting , when it has 5800 stereo speakers ...... . Anyway : D-Pad is back from untouchable !

Edit : Almost forgot : 5 megapixel + EDoF !

😊 Regards jApi NL

Unregistered wrote:The phones are new, the OS will not be obsolete (again, check your frame of reference, just because its not in flagship devices doesnt mean S60 is obsolete. Heck even S40 get new hardware). Sold on the cheap, definitely. So cheap that its no A8 price by a long shot. And of course there arent any C7 8 9 N8 phones now. You will have to wait a bit longer. I really thought a geek like yourself would know these things 😊

You didn't get the comparison right - N97/mini, best&greatest Nokia phone is a Golf IV with 1.2 engine for the price of Audi A8 (maybe A6 lately). C3, E5 and C6 are like Golf IV 1.2 for the price of Golf IV 1.2 - good value, old technology 😊

As for obsolete OS - C3 and E5 have S60 R3 FP2 - about two years old, no new version since then. Probably dead end for non touch OS.
C6 inexplicably has Symbian^1, about 1.5 years old and to be replaced by ^3 soon (and by ^4 soon after that).

Unlike iPhone or Android, Nokia never allows upgrade to new OS version, so you are stuck with what you get.

Unregistered wrote:

As for obsolete OS - C3 and E5 have S60 R3 FP2 - about two years old, no new version since then. Probably dead end for non touch OS.
.

Correction - I have greatly overestimated C3, it is not a smartphone, runs Series 40.

Unregistered wrote:

Unlike iPhone or Android, Nokia never allows upgrade to new OS version, so you are stuck with what you get.

Android doesn't either for the most part, the intent with Google phone is to allow updates, but the general Android phones in the market place don't really allow upgrades.

iPhone continually adds features, so although you can upgrade OS, the old phones have lower hardware spec. The full benefit of a new OS is never realised.

Nokia frequently release version updates for a particular phone OS, some of which are equivalent to the so called OS updates.

I personally prefer the latest phone with the latest hardware updates, so a annual OS update woudn't make the slightest difference, because I don't want a tired old phone anyway.

now nokia thinking really cheap go and grab very low end market that will help ur revenue share