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Nokia's Tero Ojanper� on Solutions and strategy

38 replies · 10,332 views · Started 11 March 2010

Nokia is currently transforming itself from a hardware company to a hardware+services (solutions) company. At MWC 2010, we spoke to Tero Ojanperä, EVP of Services, in order to get an insight into current progress. Over a wide-ranging interview we cover a number of topics around Nokia's service strategy including how Ovi fits into Nokia's software platform strategy, the thought processes that led to free navigation, the importance of services compared to phone hardware, getting content onto the Ovi Store, the importance of partners and much more.

Read on in the full article.

Okay, I'm sorry, I have to laugh at this.

Even as a current Nokia owner (E71 and 6650 flip), the idea that the Finns in Espoo can somehow transform themselves into a software services company is absolutely laughable.

Software or services is just NOT in their DNA. It never has been. They're a pure hardware company, like Sony (who also can't do software). To be credible in at least services, a company needs absolutely phenomenal customer service and product post sales support. Nokia's current performance in this area is abysmal, even in the markets where they're strong, and the Ovi store is still a total joke.

Nokia's best strategy going forward, in handsets, is to leverage their strength in hardware design and model HTC, who presently make some of the best smart phones on the market.

What happened to his left hand ? Did he have an accident ?

Jimmy1 wrote:To be credible in at least services, a company needs absolutely phenomenal customer service and product post sales support.

How's Google's customer service and post-sales support? What's their support email? What's their call center number for customers to call for assistance? 😉

@jimmy1,

I have to disagree with you a bit here. As an American currently for the gov't and living in Finland, I can say that Finns are very good at software. They simply do not make it pretty. They have a sort of austere functionality that serves the purpose without much fanfare. Yes, they can do more to make it look better and to perform better, but in essence the essential operations are there.

I do agree with you 100% when you say that Nokia will most likely fail in their attempt to be a services company. You can see this in their product launches. They launch "flagship" phone after "flagship" phone without the necessary infrastructure in place. They just lost a sale for me on the N900 while not providing Ovi support. What are they thinking here? This is simply amateurish and unprofessional. People may hate Apple for a variety of reasons, but no one can say that they do not provide a great and memorable user experience the first time, every time. Even when they have issues (Mobile Me launch), they correct it, issues an apology and offer the customer something free. Nokia does no such thing. The N97 was and is in some ways still defective. Nokia too months and was forced to admit that something was wrong and they did nothing other than what was forced from the negative publicity. A simple test would be to see if Nokia could really compete if they had to go up against Apple or HTC, or Android with only one phone instead of having the lower end models saving their butts. Without the bottom end, Nokia would be in dire shape.

Unregistered wrote:@jimmy1,
People may hate Apple for a variety of reasons, but no one can say that they do not provide a great and memorable user experience the first time, every time..

As an iPhone owner and Snow Leopard user I can definitely state that this is not true. Their stuff is full of irritating esoterocisms and awful control desisions and in many cases just poor product performance.

As stated elsewhere on this site, an iPhone has an excellent web browser capability and application platform, but is rendered useless against Nokia phones because the Nokias can still pull in strong signal where the iPhone is struggling to even see its carrier. It's battery life is crap and there is a list of other irritations as long as your arm.

It does some things very well, but is far from a perfect "user experience every time".

I feel fortunate that I am immune to hype.

Unregistered wrote:As an iPhone owner and Snow Leopard user I can definitely state that this is not true. Their stuff is full of irritating esoterocisms and awful control desisions and in many cases just poor product performance.

As stated elsewhere on this site, an iPhone has an excellent web browser capability and application platform, but is rendered useless against Nokia phones because the Nokias can still pull in strong signal where the iPhone is struggling to even see its carrier. It's battery life is crap and there is a list of other irritations as long as your arm.

It does some things very well, but is far from a perfect "user experience every time".

I feel fortunate that I am immune to hype.

I too own an iPhone and also a Nokia, and can easily admit that neither phone outshines the other. The one thing I have found is that with the iPhone, you pretty much get what you signed on for. I have not had any of the signal problems that you are experiencing. The battery life on just about smartphone today is crap at best. It seems the battery technology race has not kept up with the demands of the hardwired and software. The irritations that I have were there from the very start and documented (if you consider them irritations) enough on the Internet to allow anyone to make an informed purchase. So if you purchased an iPhone knowing what you know then you have only you to blame. Nokia continued to sell the N97 with a defective lens protector, a badly placed GPS antenna, TERRIBLE software, and they remained silent until it simply became to widely known.

You do have valid points about most things though.

Unregistered wrote:I too own an iPhone and also a Nokia, and can easily admit that neither phone outshines the other. The one thing I have found is that with the iPhone, you pretty much get what you signed on for. I have not had any of the signal problems that you are experiencing. The battery life on just about smartphone today is crap at best. It seems the battery technology race has not kept up with the demands of the hardwired and software. The irritations that I have were there from the very start and documented (if you consider them irritations) enough on the Internet to allow anyone to make an informed purchase. So if you purchased an iPhone knowing what you know then you have only you to blame. Nokia continued to sell the N97 with a defective lens protector, a badly placed GPS antenna, TERRIBLE software, and they remained silent until it simply became to widely known.

You do have valid points about most things though.

I work in an office with fringe coverage, so I can do this experiment with any iPhone and have done several times.

Place the Nokia with an O2 Sim next to any iPhone on o2. The Nokia has a steady 3 bars. The iPhones say "no service" and "searching". This is consistent. I can make and receive calls from my desk with the Nokia. The iPhone owners have to go outside and find a spot in the car park where they get a signal. That's all iPhones.

As for knowing the iPhone flaws before I bought, yes I did and I still went ahead and got one, because it has apps available that I need and make my life easier. There is no Wordpress client for Symbian and the ftp and on screen editing allows me to maintain several websites on the move. Unfortunately, I have to carry two phones because I also need a reliable voice connection. (an no the ipod touch is not the answer because there are times and places when the iPhone 3G connection is useful.

I also was aware of the N97 problems, which is why I didn't buy one. Nokia have almost as capable phones at a fraction of the price.

Unregistered wrote:I work in an office with fringe coverage, so I can do this experiment with any iPhone and have done several times.

Place the Nokia with an O2 Sim next to any iPhone on o2. The Nokia has a steady 3 bars. The iPhones say "no service" and "searching". This is consistent. I can make and receive calls from my desk with the Nokia. The iPhone owners have to go outside and find a spot in the car park where they get a signal. That's all iPhones.

As for knowing the iPhone flaws before I bought, yes I did and I still went ahead and got one, because it has apps available that I need and make my life easier. There is no Wordpress client for Symbian and the ftp and on screen editing allows me to maintain several websites on the move. Unfortunately, I have to carry two phones because I also need a reliable voice connection. (an no the ipod touch is not the answer because there are times and places when the iPhone 3G connection is useful.

I also was aware of the N97 problems, which is why I didn't buy one. Nokia have almost as capable phones at a fraction of the price.

The reception issue is rather unfortunate. I was recently the US, the UK and Finland. My iPhone worked well in all of these locations. Maybe, maybe it is an 02 problem. Either way, I think the coming iPhone will fix the reception problems.

As for Nokia, I can't think of one single flagship phone released in the last two or 3 years that did not have some major design or software flaw. I have very little confidence in Nokia as a phone manufacturer and even less as a services company. They had a head-start on Apple for about a year or so and Ovi is still a disaster and playing catch up. I am afraid that when the iPad launches, this will just seal the deal.

I imagine people said that mobile phones were not in a Nokia's DNA when they switched from being a cable / rubber company to mobile phones (yes here was a transition period).

Moreover the fact that there is software running in all of Nokia's phone means it is already a very capable software engineering company. Now you can make an argument about web services etc, but this is a nascent market (relatively speaking). And Nokia can point to sucess too (Ovi Maps and Ovi Mail and Nokia Messaging being the obvious ones).

Solutions is about service + hardware - not just one or the other. Solutons is likely to be a global game, which is currently the most mis-understood / overlooked factor going forward in mobile.

Anyone who really thinks Ovi is a total disaster isn't watching closely enough and/or doesn't understand global scale. It has its problems - absolutely - so does everyone else. Are Nokia's worse - worse than what? Nokia has received a lot of criticism because of its weakness in the hgih end space - but that does not mean the business strategy is wrong. So yes Nokia needs some good hardware products at the high end matched with new software versions, but there's a clear roadmap for that. In the mean time the N97 (and yes it ha had issues) has still sold more than any other single Android product (rather suggesting that sales mechanics are more complicated than what some 'term' best).

If you compare Nokia's progress here to their traditional competitors you'll see a very different story. It is the only one of the traditional handset manufactrers that is in the solutions game. And I would argue Nokia has the most coherent startegy for addressing a global market.

And there are several nuggets in the interview that no one has really picked up on. Shame really - this is not about Nokia versus iPhone - that really is only one part of the story.

I think Comparing Nokia to google or Apple or Samsung is not that easy.
Google is a great Software Company, but no Hardware.
Apple has a bit of both Software and Hardware. But their Hardware and Software is verry restricted and they are in both Area not the leader just one ofthe player.
Samsung is strong in Hardware but little in Software cases, I dont count Bada because no hardware and software on market.

Nokia is a all in one Company. They have a lot Hardware and Software and Services. Nokia is not a Services Company but they show us that Nokia can change it self. I think in 2-3 years Nokias Eco System with Meego,Symbian, S40, QT, Ovi Services and Ovi Store will grove enormous.

All Competitors of Nokia have their strength and week but none of them is stronger than Nokia in every area.

Nokia has great hardware, but they are not good at software, period. Please, how long did we live with the call log bug, 2 years or so? How long did we wait for threaded text, which never even made it to useable, and then disappeared? How long have we been asking for a real html email client, which we still dont have (or just now got from nokia messaging beta labs)? Dont make me go on with more examples. Nokia just doesnt do good software...they do enough to barely get by. Those are the facts as i see them.

Unregistered wrote:
As for Nokia, I can't think of one single flagship phone released in the last two or 3 years that did not have some major design or software flaw.

I can rewrite that more accurately without the Nokia bashing:

"As for smartphones, I can't think of one sinlge flagship phone in the last 5 years that did not have some major design or software flaw. "

RogerPodacter wrote:Nokia has great hardware, but they are not good at software, period. Please, how long did we live with the call log bug, 2 years or so? How long did we wait for threaded text, which never even made it to useable, and then disappeared? How long have we been asking for a real html email client, which we still dont have (or just now got from nokia messaging beta labs)? Dont make me go on with more examples. Nokia just doesnt do good software...they do enough to barely get by. Those are the facts as i see them.

I can give you a list like that for any smartphone maker.

"As stated elsewhere on this site, an iPhone has an excellent web browser capability and application platform, but is rendered useless against Nokia phones because the Nokias can still pull in strong signal where the iPhone is struggling to even see its carrier. It's battery life is crap and there is a list of other irritations as long as your arm."

I'm getting sick and tired of reading this, it's so subjective it's unreal :-/. I'm in Newcastle and get perfect 3G nigh on everywhere even my office, yet when I went to London a while back I barely got any 3G service, just Edge.

Fed up wrote:"As stated elsewhere on this site, an iPhone has an excellent web browser capability and application platform, but is rendered useless against Nokia phones because the Nokias can still pull in strong signal where the iPhone is struggling to even see its carrier. It's battery life is crap and there is a list of other irritations as long as your arm."

I'm getting sick and tired of reading this, it's so subjective it's unreal :-/. I'm in Newcastle and get perfect 3G nigh on everywhere even my office, yet when I went to London a while back I barely got any 3G service, just Edge.

It's not subjective, I've emprical results the iPhone runs out of signal first by a long way. Your personal anecdotes are irrelevant.

Rafe wrote:I imagine people said that mobile phones were not in a Nokia's DNA when they switched from being a cable / rubber company to mobile phones (yes here was a transition period).

One of the best analyses I've read concerning Nokia was a case study in a business textbook from nearly a decade ago that covered their transition from being a rubber and cable company to mobile phones. Yes, the obvious difference is the technology---but the COMMON thing, which isn't there in software services is their manufacturing and logistics strengths. Nokia is essentially a global logistics, OEM and shipping company who also happens to have made cables and now produces mobile phones and networking equipment (through a partnership).

Services and software are a different ball of wax; logistics advantages here don't matter.

Steve Ballmer of Microsoft was totally accurate this year at Mobile World Congress in Barcelona when he said that, for the most part, mobile phones now tend to all look relatively the same (commodization): the thing people tend to notice now is the software running on devices.

Symbian^3 wrote:Roger, Nokia does have good software and a solid platform, take a peak symbian^3 or here SIM Only

i know i DO still use s60 exclusively😃! its just that along the way these things were wishes many of us were hoping for, and they were relatively easy and would have made the platform all the better. maybe i'm being too harsh lately, as i know symbian^3 is right around the corner. but in a way we have to say "why didn't they add...?". i know the new platform is coming and it looks very promising, i'm not trying to bash the guys working hard on the new platform! i'm sure they will give us something great when it comes out😃!

The only thing good Nokia has ever done is "Maps"... Please don't use that disgraceful word OVI.

Nokia maybe doing OK at present but believe me their future is very bleak. The just don't know what they're doing on software and services.

nGage = major fail
Ovi Store = fail
Ovi Games = fail
Initial Firmware On Phones = fail (customers are treated as guinea pigs)
Comes With Music = major fail
OVI ANYTHING = MAJOR FAIL (Nokia Maps not included)

The likes of HTC, Apple and Google are doing a far better job.

Rafe:

Anyone who really thinks Ovi is a total disaster isn't watching closely enough and/or doesn't understand global scale.

this reminds me of the old dot.com joke:

"Yes, we lose money on every transaction, but we make it up in scale"

failing globally doesn't make something a success. It just makes the failure global. Everyone but Tero knows Ovi is failing hard (except for Maps). Music? PIM? Store? All make the Nokia phone LESS attractive than one without Ovi. It's the kind of garbage operators put on. It's why there's a debranding industry. Is no one in his circle permitted to tell him the bad news?

Time to say thanks Tero, and bring in new blood.

I goofed the punchline. The old dot.com joke is:

"Yes, we lose money on every transaction, but we make it up in volume"

Pity Tero never heard that.

Leading online Music Store in India, quite likely also in Mexico, Brazil etc.. I find it hard calling that a failure (as far as I know, the correct form is "it is a failure", not "FAIL"😉.

Some people believe that if they personally don't like something then it has failed. The fact that these so called failures are showing some spectacular figures is lost on them. Extreme small-mindedness.

Unregistered wrote:Rafe:

this reminds me of the old dot.com joke:

"Yes, we lose money on every transaction, but we make it up in scale"

failing globally doesn't make something a success. It just makes the failure global. Everyone but Tero knows Ovi is failing hard (except for Maps). Music? PIM? Store? All make the Nokia phone LESS attractive than one without Ovi. It's the kind of garbage operators put on. It's why there's a debranding industry. Is no one in his circle permitted to tell him the bad news?

Time to say thanks Tero, and bring in new blood.

Sorry I don't agree. They all add more value to the phones. Music, Maps, and Store all work wll on the most recent handsets. Room for improvement - yes. Failures - no.

The rebranding of firmware is around a different issue - mainly around stabilty after removing standard Nokia functionality (I think).

Of course by your logic we would also remove the Apple and Google services from iPhone and Android respectively...

The point I was making was that Nokia re the only ones with a properly coherent global strategy (at the moment). If you look at Nokia service division in the quartely reports you'll see they are currently making money from services (though I'd be the first to say this depends on how you account for revenue).

Rafe wrote:Sorry I don't agree. They all add more value to the phones. Music, Maps, and Store all work wll on the most recent handsets. Room for improvement - yes. Failures - no.

The rebranding of firmware is around a different issue - mainly around stabilty after removing standard Nokia functionality (I think).

Of course by your logic we would also remove the Apple and Google services from iPhone and Android respectively...

The point I was making was that Nokia re the only ones with a properly coherent global strategy (at the moment). If you look at Nokia service division in the quartely reports you'll see they are currently making money from services (though I'd be the first to say this depends on how you account for revenue).

Rafe,

Do you just make this stuff and throw it at a wall hoping that some of it will stick?

Nokia is the only one with a properly coherent global strategy? Did your brain even scream "STOP" before you hit the enter key? So you are saying that Apple, Android(Google), RIM have not figured out how to implement a global strategy but Nokia has? Really? Apple, and Android are both growing and are leading the smartphone market with far less phones than what Nokia is offering. If Nokia had to compete with only one phone, they would be dead in the water. Apple has sold over 10 million iPhones in just 2 and a half years, over a billion plus apps, and 3 million iTunes purchases. Nokia had a big jump on this with their coherent global strategy and they are getting their butts kicked.

It is okay to like product but to lie simply to make them look better erodes your credibility. So far AAS is 0 for 3 in credibility. Only Ewan is left to give credence to anything printed here. Steve's blinding bias, and your tacit support for the indefensible is simply sad.

@Rafe

I think you're playing a bit fast and loose with stats:

[INDENT]1) By N97 do you mean both the N97's? [/INDENT]

[INDENT]2) I would love to see the return figs - I know this was why CPW dropped the N97 Classic, where do these returned handsets end up, dumped on another market? Who pays for them do CPW (or whoever) take the hitor do Nokia recompense them and how is this accounted for, do they still count as sold?
[/INDENT]
[INDENT]3) Also when Anssi talked about profitability of the N97 who's paying for all those returned N97's for Cam/GPS repair - mine was returned 3 times for total of nearly 8 weeks via CPW. Now if CPW are on fixed annual repair contract then they had a nightmare but they will ensure that it becomes Nokia's problem when they rengotiate their contract (don't imagine anyone else will be too keen to take it on) or is this coming out of a seperate budget from Nokia i.e. not attibutable to the N97's becasue this must have been an expensive operation and inefficient operation.[/INDENT]

[INDENT]4) Lastly because of Nokia's global reach and previous customer loyalty the N97 was picked up around the globe on automatic by many customers however because of the admitted problems as far as the highend goes I think they've spent their loyalty card now wheras Android is still only just making itself felt in certain markets. If you look at mature smartphone markets like UK Fra Ger then the picture is much less comfortable - Android only really became available in any depth in 2009 wheras it is going to be available in serious numbers of (top end too) handsets this year and down to cheaper levels (see Voda's new �130 'droid) . However despite it's relatively new status it ha made serious inroads into Symbian (even by some counts overtaking it on touchscreen smartphones) whilst the iPhone and Blackberry are slaughtering Symbian in these mature markets (on active users and I'm ignoring the USA as a special case). [/INDENT]

Is it possible that whilst Symbian and Nokia are twiddling their thumbs since 2007 and that SF^3 is the best they've been able to come up with in 3+yrs that the acceleration in these other platforms abilities is leaving it behind. The only refuge we here is that Symbian is uniquely available at low price points. Well Android is bascially there and all it requires is for Apple to bring in an 8GB version of the 3GS and sell it for �150 when they announce the new model this summer. It's all very well becoming a services company but a services and solutions company on what? - it's not going to be the bulk of the installed Symbian base of the oft quoted 200mill because as we've seen with Ovi maps 3.03 and the N95 getting these apps and services onto older sets isn't that simple; no it's got to come from new sales in 2010/11 and the products they shipped in 2009 (I would so love to see some retention data for the N97's) wheras so far becasue of reliability and backward upgrades it is provable that Apple users have been extremely "sticky".

I'm seriously concerned (and believe me as a shareholder I seriously am and unlike many fanbois and intersted parties I've got my money where my mouth is) that the delay whilst the Symbian Foundation was implemented and Nokia transformed itself into a "Solutions Providere" rather than getting on with devoping best-in-class software is seriously going to impact this year. The current handset range is being supported only by the low end, in pretty much every review of a new handset (X6 even here at AAS) the software is derided, there is no new product release in sight yet, when eventually SF^3 is released why on earth should someone buy it after waiting 3 months to ensure it's stable knowing SF^4 with a compatibility break is just around the corner (3months)? - I'm actually genuinely interseted/curious about this why would/how are Nokia going to persuade me, to buy an SF^3 handset rather than wait for SF^4 (bit like buying WM handset in July knowing it's irrelevant in 4 months)?

Meanwhile the only other handset manufacturer on Symbian (Samsung have dropped it for the moment despite protests otherwise - of course if it's successful they'll come back but they've no committment to it) is Sony who for whatever reason had huge problems with the Satio and still haven't got it stable seemingly and this is despite running the ancient (and awful) SF^1 and their very nice looking new handsets the Vivaz's have received moderately positive reviews but every one that I've read has mentioned the paucity of the OS holding back the nice design features and camera. Sony are in big financial problems and supporting three smartphone OS's must be a strain particulalry if they keep having problems and getting criticised for one, let's say their Android handsets go well, they're now committed to being an MS partner for WP7 will tthey not feel tempted to drop Symbian particulalry if the Vivaz's don't do brilliantly (personally I think they're only keeping Symbian so far as an insurance because they don't completly trust Google ).

Anyway let's say SE drop Symbian then what - we're left with only Nokia (and the Japanese market ) working on Symbian so no matter how open source it is it's still a blind alley for most devlopers and Nokia would have been better off not arsing around setting all this up and creating nothing from mid 2008.

At the moment the services/solutuions are simply not good enough (stability wise) Ovi suite is often a problem for me, Ovi store is not a patch on Blakberry Android or obviously Apple. All the other intersting stuff gets shown then stops like the Ovi messaging for IM (I guess to not tread on the toes of Fring, Nimbuzz etc.). But mainly it's stability And the services like Nokia Point and Find don't really work well enough (like Ovi social networking or Ngage by the time they've finally got round to sorting it some third party has got it fixed and got first mover advantage).

I know Symbian wants to put the emphasis on the Phone part of Smartphone but my N97 is just not reliable to use (I even get a drop out of 30% on phone calls) when it works it can be useful if slow compared to modern handsets but I simply couldn't rely on it always 100%. What a step back from my SE W800 in some ways.

Today's thought for flaming - Apple actually did open source the iPhone (in development terms) they provided a bare bones but super stable platform and the route to easily add features to it and let the users decide which features (Apps) they wanted and were willing to support and competition between Apps is creating the best for each function. All the other companies who have been adding more features have actually been dictating to us how we use the handset not the other way round (though when people bin the iPhone for it's feature shortage and yes there are some obvious areas although as one poster said they're well advertsied not things it turns out don't work like the N97 I'd just like to bring up threaded SMS conversations on S60 or integrating contacts data into calendar hmmmmmmm don't hear so much about that whilst people are raving on about multitasking, MMS or copy/paste).

Rant over - I do really enjoy this site

I'm tempted not to reply to an unregistered comment (espeially with your accompanying kind works), but just to make things clear for the benefits of others:

When I say global I'm talking about across all markets in all segments (at at least say 90%). RIM, Apple (and arguably Microsoft) are all verticals plays - i.e. not across all segments. Moreover they do not operate in all markets. Android arguably has the potential, but is unproven and is unlikely to do in through a single company (collectively - maybe).

BTW it is not that RIM, Apple, HTC etc have not got a global strategy (because they're not 'good enough' - they have chosen not to implement one. Different business models. Instead they are focused in a vertical sense. Now I do think the vertical approach is just as valid (and there's argument to be made that it is superior - and vice versa). Personally I think we will continue to see a mix of both in the future as they both offer different opportunities.

And yes you're right if Nokia had to compete with one phone it would be a different story, but that's the whole point - they have chosen not to. Thus you get everything: 1120, 67000, E72, N97mini, N900, Booklet etc etc.

I would also point out that while I think Nokia has a (reasonable) coherent global strategy now it is only just getting there and is not fully executed yet (I'm thinking of things like Qt, Ovi etc). And it has taken them a while to get to this point.

On reflection maybe it is a bit too strong to say Nokia are the only ones with a coherent global stragey (even with the caveats above)... but I do think they are in a unqiue position and are moving to exploit that.

Some extra food for thought

Eurostoxx 50 Index 12th Mar 2009 1962, 12th Mar 2010 2896(ish) + 47%
Apple 12th Mar 2009 $96, 12th Mar 2010 $226(ish) +135%
Nokia 12th Mar 2009 E8.6, 12th Mar 2010 E10.80(ish) +25%

A lot of arguments being propounded on these forums sound so like comments being made on SE forums such as Esato back in 2008 that nothing was wrong and great things are coming soon, it's worrying. The great things are always just about to come out not here and now.

We've seen a lot of Lee Williams walking around conferences or sitting behind his desk telling us how great and amazing Symbian is well they better deliver cos time really is running out much more than I think some believe.

snoFlake - thanks for your usual interesting response.

1. I was talking orginal N97's. Nokia said they sold 2 million by the end of October. I imagine some more have been sold (widespread geek outcry only has so much impact). Based on Android total sales I doubt any single Android phone has sold more (HTC Hero might come close)... but yes maybe I was being a bit fast and loose - it was quick comment - not something I researched carefully - I was making a deliberately provocative point 😊

2. and 3. Don't know for sure. Interesting area, but very commercial sensitive I imagine. I'm fairly sure repoaisr etc come out of the phone's cost centre (i.e. for when Anssi says it was commericla success - inclined to take that at face value - also high end devices have bigger margins).

4. Don't disagree here with concept, just how much of impact it has had - I think measuring this is difficult. I think there's a tendency amongst geeks to under estimate loyalty to a brand amongst non-geeks. Be an interesting one to watch... Yes puts off some people (happens for any product), make more wary for next time - yes... Overall - not really sure (again the people with the most problems make the noise). Plus as I've noted before I think because of the ways geeks use their phones they have been dispropotionately impacted. And yes this is all very imprecise language. 😊

As to the rest...

No Symbian / Nokia have not been sitting doing nothing. There are some seriously big architectural changes. Though how big an impact these have is yet to play out. Bit like the move to Symbian - the full impact of which is only being felt in price points etc now. Yes the switch to the SF caused some dleays - hard to quantify - they'll say none at all of course.

Yes point about install base is a fair one in some senses... on the other hand some analysts are predicting 2010 will be a 100 million Symbian device year (I think that's quite likely, but depends on a few things). And that's expected to go up in years ahead. You can spin this numerous ways, but there's going to be a very significant market to address regardless.

S^3 to S^4 - yes sort of, but again this is something the vast majority of people would not be aware of. The developer side of this is interesting, but largely answered by Qt (simple answer, could say a lot more here).

SE - a case of wait and see, but I very much doubt they'll make any decision before launching some S63 and S^4 handsets. I do see new people come into Symbian as a key indicator though in general. If only Japan and Nokia on - Symbian - issue yes - should Nokia have done it - probably yes anyway - clear they believe in an open source approach and, as has been said before, Nokia are a market in themselves (40% blah blah).

The best technically is not necessairly the winner. Nokia's strength is in market logistics and sales channels (the old joke is that Nokia is a distribution and logistics company that just happens to make phones). This is part of the same argument that's around what constitutes good/ and and to whom.

Last para - nice rant - as with words so as with stats 😊 You can make a compelling case for a lot of things.

Enjoyed the rant and these are all issues to be remembered. But I think you can answer a lot of them. Nor do I think these issues are unique to Nokia. But this kind of critical thinking is absolutely necessary.